Short links are useful when a long web address is difficult to share, type, or remember. A URL shortener creates a compact address that redirects visitors to the original destination.
When you submit a destination URL, the service generates a unique short code. When someone opens the short address, the service looks up that code and redirects the visitor to the saved destination.
Short links can be easier to share in social posts, messages, printed materials, QR codes, and other places where a long URL is inconvenient.
Because shortened links hide the length of the original address, they can also be abused. Never enter passwords or sensitive information on an unfamiliar destination, and report suspicious links to the service provider.
Create a short URL or visit our FAQ to learn more.